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Posted November 8th

Assistant Brand Manager

New York, NY



WhistlePig Rye Whiskey



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Posted November 8th

Assistant Brand Manager

New York, NY






Full Time

About The Position
You could be a key contributor in product launches and 360 marketing efforts for a fast growing luxury whiskey company!
Job Title: Assistant Brand Manager
Department: Marketing
Reports To: Brand Director
Location: NYC

Basic Function
A key contributor to WhistlePig’s new product launches and 360 marketing efforts. 

  • Support execution of innovation strategy, helping develop and launch new products with sales, trade, media, and consumers
  • Manage product development timelines and interact with dry supplies vendors to facilitate delivery OTIF
  • Deliver product information, assets, samples, and selling materials to equip sales teams to execute
  • Support Trade Marketing Director in executing retail and on-premise POS, and associated selling materials
  • Plan and manage media/ influencer trips and gifting
  • Maintain scorecard to track and evaluate the effectiveness of marketing efforts
  • Aggregate 360 marketing results and deliver monthly communication to sales

BA/BS required

Experience & Skills
  • 2+ years in marketing with Consumer Packaged Goods, Bev Alc/Beer or on a lifestyle brand
  • Excellent multi-tasker, comfortable working in a fast-paced, entrepreneurial team
  • Experience leading cross-functional teams
  • Creative thinker with strong problem-solving skills
  • Flexible, reliable, detail-oriented and results-oriented
  • Highly proficient in PowerPoint, Word, Excel
Compensation and benefits:
  • Base salary
  • Quarterly incentive bonus (based on hitting KPI goals) 
  • 401k Retirement Plan
  • Health Benefits Package
  • PTO and Holidays
  • Health & Wellness Benefit
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New York, NY
Function Details
  • Reports To Brand Manager